UX and Design

Having a comprehensive understanding of business is crucial for a product to succeed in the market. ISsoft’s UX engineers help our clients identify users’ needs, and behavior in a structured, meaningful way for sound decision-making. Our specialists combine qualitative and quantitative research methods to validate the design solution. Some of them may include polls, focus-groups, interviews, surveys, desk research, and web analytics.

Excellent user experience and usability are essential for any software product. With our user-centered approach, we examine IT solutions from all angles and evaluate the product’s usability by performing UX and usability audits. ISsoft’s UX engineers provide the quality service, whether that involves making a customer journey map or suggesting user behavior solutions.

Finding an actionable UX design solution can’t be completed without brainstorming as many ideas as possible. For this reason, our UX teams perform ideation sessions to help our clients in developing their business through IT solutions. Using modern ideation techniques, our UX specialists will suggest and validate product ideas to turn them into tangible product features.

Crafting an intuitive UI design to engage more users and customers to the clients’ products is our top priority. At ISsoft, we combine user insights with our best practices and standards to create an effective, user-friendly interface that fits the client’s domain and product functionality. We design solutions for various digital environments, including responsive and adaptive web design, desktop, iOS, and Android applications.

User testing is an integral part of any UX and UI design process. It helps businesses validate ideas, identify usability issues, and ensure that a digital product meets users’ needs. ISsoft’s team will create custom user testing scenarios, perform tests with real users engaged in the process, analyze the results, and suggest a set of improvements.